From $29/moFree for 2 competitors · no card · pricing checked daily · 2 years of history
Two years of your rivals' moves. On day one.
Add a rival and see the plans and prices we rebuilt from two years of archived pages, every capture linked to its source. Then we find the rest of your rivals and keep watching them.
We're onboarding teams one by one. Email us to get early access.
Northwind Notes · pricing
Today · live crawl
Drag the line, or use the arrow keys.Illustrative example
The problem
Your rival changed its pricing last quarter. You found out from a prospect.
Every tracker starts empty.
Most tools begin watching the day you sign up. The price change your rival made last quarter, the plan they quietly dropped in spring: invisible, unless someone happened to screenshot it.
Enterprise CI is priced for enterprises.
The big platforms don't publish prices, sell through demos and annual contracts, and assume you have an analyst to run them. A five-person team needs the answers, not a program.
Page monitors show diffs, not meaning.
“This page changed” is not the same as “Pro went from $20 to $25 a seat and lost SSO.” Someone still has to read every diff, work out what it means and decide whether it matters.
Trackers usually start the day you sign up. We start two years earlier.
The moment you approve a competitor, we pull its pricing, plan and messaging pages from the Internet Archive and rebuild the changes between captures.
A tracker that starts today0 changes
Competeteer, the same afternoonbackfilled
Illustrative. Real depth depends on how often the Internet Archive captured each page.
Your whole market, at a glance.
Every move your rivals made, counted month by month, and where your price sits against theirs. Updated as we watch.
Changes per month
ChangesMajor moves
Entry price per month
What changed
Illustrative data for fictional companies.
What we watch
Ten signals, every one on every plan. Each tied to its source.
We find each rival's pricing, product, changelog, roadmap, blog, careers, press and review pages for you. Signals marked 2-year history are rebuilt from archived pages the moment you add a competitor.
Product and pricing
Pricing and plans
Every plan, price, seat unit, billing cycle and free tier, read twice and checked against the page. Price moves and added or removed plans arrive with before-and-after captures.
Checked: At least daily 2-year history
Features and positioning
What each rival promotes and on which plan, lined up with yours in a feature matrix that names your gaps. Headline and messaging changes on their homepage and product pages too.
Checked: Every 1–3 days 2-year history
Roadmap and changelog
Releases as they ship, and public roadmap items as they move from planned to in progress to shipped.
Checked: Every 1–2 days 2-year history
Launches and content
New posts on their blog and newsroom, ranked by importance, so a launch reaches you and an SEO filler post doesn't.
Checked: Daily 2-year history
Market signals
Reviews
Ratings and review counts on G2, Capterra, Trustpilot and Product Hunt, with a flag when a rival runs a review push or picks up negative reviews.
Checked: Daily 2-year history
Hiring
Open roles by team from their job board. New leadership hires and hiring pushes or slowdowns are called out, because headcount shows strategy months before launches do.
Checked: Daily 2-year history
Press and funding
Headlines that name them, filtered for relevance: funding rounds, partnerships, executive moves.
Checked: Daily
Hacker News mentions
Every mention of you and your rivals, read for sentiment and intent. Someone asking for an alternative to a rival is a lead, and we flag it.
Checked: Daily
Search presence
Their page titles and meta descriptions, and new sections in their sitemap: a new /compare/ section with fifty pages is an SEO push you should know about.
Checked: Daily
Launch reception
When a rival ships something, how it actually landed on Hacker News and in the press, so you know whether to respond or let it pass.
Checked: Day 1, 3, 7, 30
Not tracked yet: paid search ads, keyword rankings and Reddit. We'd rather tell you than show thin data.
How it works
From your domain to a weekly plan, in three steps.
01
Enter your website
We profile your product and suggest direct, adjacent and emerging competitors, each with the reason it made the list. You approve them.
02
Get two years of history
Within minutes we rebuild each rival's pricing, messaging, hiring and review-rating changes from archived pages, then check their pricing every day.
03
Act on a ranked plan
Every Monday: up to three actions with an owner and a 30-minute first step, plus Slack alerts for big moves. Quiet weeks are reported as quiet.
Your week, briefed
The read an analyst would give you. Without hiring one.
- A plain-English read, with receipts
- Every change is read for you and the noise is dropped. What's left is what each rival is doing and what it may mean for you, with the before-and-after captures one click away.
- Monday email, Slack for big moves
- One digest every Monday morning, grouped by competitor. Material moves reach your Slack within about 15 minutes of being found, at the importance level you choose.
- Quiet weeks read as quiet
- If nothing important happened, the email says so. No manufactured urgency to fill space.
Monday briefing · week 42
Two moves worth your time. Northwind Notes raised Team from $10 to $12 a seat and moved SSO from Business into Team: they're pulling mid-size buyers up a tier. Quillo posted three sales roles in Germany and a Head of EMEA, so expect them in European deals by spring.
Larkspur was quiet: no pricing, roadmap, hiring or review change.
First step (20 min): add Northwind's new Team price to your sales comparison sheet and note that SSO is now available below Business.
What to do next
Intel that ends in a move, not another dashboard.
Your rivals' week becomes a short, ranked plan, and any rival becomes a battlecard your reps can read before a call.
A ranked plan, not a feed
Up to three actions a week, ordered by impact and urgency, each with an owner and the changes behind it.
A 30-minute first step
Every action comes with a first step small enough to do before your next meeting.
Learns what you turn down
Dismiss an idea and say why, or tell the planner to skip a competitor or a signal. The next plan follows it.
Battlecards with sources
One click turns a rival into a shareable card. Every talking point links to the page it came from, so reps can trust it.
What-if pricing
Try a new price or plan against your rivals' current pricing before you ship it, and see where you would land.
Benchmark against the field
Price, features, content, hiring, search presence, review ratings and momentum, scored side by side for you and every rival.
Evidence, not guesses
Act on it without re-checking the source.
An alert is only useful if you trust it. So every claim shows where it came from, and we measure how often we get prices right.
How we check prices →94.8%
of plans exactly right on a hand-checked set of 40 SaaS pricing pages.
2×
Every pricing page is read twice. When the reads disagree, the result is held back, not shown.
Sourced
Every price, plan and feature change links to the live or archived capture it came from.
Your AI assistant
Ask about your rivals from the chat you already use.
- Works with Claude, Claude Code, Cursor and any MCP client.
- Answers come from the competitors you track, with links to the evidence, not from the model's memory.
- Read-only and limited to your workspace. Included on every plan.
Did any competitor change pricing this month?
Two did. Northwind Notes raised Team from $10 to $12 a seat on Oct 3 and moved SSO into Team. Quillo added a usage-based Starter at $0 plus $0.02 per task.
Your Pro plan is still the cheapest per seat for teams under 20. Sources: 2 captures
Who it's for
Built for 1–50 person software teams with no CI analyst.
Founders
Walk into a pricing decision or an investor update knowing exactly where every rival stands, and how that changed over two years.
Product managers
See which features rivals ship and promote, which roadmap items moved, and where your matrix has gaps, before a customer tells you.
Sales and marketing
Send reps a battlecard with sourced talking points before a call, and catch buyers asking for an alternative to a rival while the thread is fresh.
Compared
The parts others don't publish.
From each vendor's own public pages, checked October 15, 2026. "Not stated" means we could not find it on their site, not that it is missing. See the full comparisons.
| Outmano | Klue | Crayon | Visualping | Competeteer | |
|---|---|---|---|---|---|
| Prices on their website | Demo only | Estimate on request | |||
| Free plan without a card | Trial needs a card | No | No | ||
| Pricing pages checked | Weekly | Not stated | Not stated | On your schedule | At least daily |
| History from before you signed up | Not stated | Not stated | Not stated | Not stated | About 2 years, incl. hiring and review ratings |
| Pricing read as plans and prices | Not stated | Not stated | Page changes | ||
| Weekly action plan with first steps | Not stated | Not stated | No | ||
| Published extraction accuracy | Not stated | Not stated | Not stated | Not stated | 94.8% of plans |
| Brand mentions on the free plan | Paid plans only | Not stated | Not stated | No | |
| MCP server for AI assistants | Not stated | Not stated | Not stated | ||
| Set-up | Minutes | Demo first | Estimate first | Minutes | Minutes |
Pricing
Every feature on every plan.
Questions
Answers, with no fine print.
See your market's last two years.
Evidence, not guesses. When nothing changed this week, we say so instead of inventing urgency.
We're onboarding teams one by one. Email us to get early access.